Be an AI-Powered Full-Stack Marketer and Earn an International Master's Degree in 12 Months

Develop end-to-end capabilities across strategy, content, paid media, SEO, CRM, automation, and analytics
Graduate with an internationally recognized master’s degree while building practical, career-ready capabilities
Apply AI tools and frameworks through industry projects to build a portfolio that demonstrates practical marketing expertise
Get a Career Proposal
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Overview
Work-Study Journey
Learning Method
Career Support
Testimonial
FAQ
Get a Career Proposal
Get a Career Proposal

Course Overview

This digital marketing pathway lets you explore the intricacies of digital marketing, content marketing, marketing automation, CRM applications, Agile Project Management, Generative AI, and omni-commerce campaigns. From mastering essential digital marketing principles to harnessing the power of multimedia content and automation tools, this course provides a holistic understanding of modern marketing strategies. 

Delivered as a flexible, online digital marketing course, upon completion you will emerge equipped with the expertise to craft effective digital marketing campaigns, engage target audiences across various platforms, analyze data-driven insights, and optimize strategies for maximum impact. 

Create engaging multimedia content, enhancing audience interaction and brand recognition in digital marketing.
Utilize CRM and automation tools, optimizing workflows and improving customer relationships for effective marketing.
Develop aligned digital strategies, executing omni-commerce campaigns across channels for maximum impact.
Analyze campaign metrics, making informed decisions for improved digital marketing performance.
Devise strategic sales plans, aligning with business objectives to drive growth in digital environments.
Master these tech tools

Be a Full-Stack Digital Marketer

11 minutes

Explore how anyone—even without a tech background—can become a Full-Stack Digital Marketer through a skill-first, work-integrated learning journey. This episode breaks down career pathways, real-world projects, and stackable credentials that open doors to high-demand Full-Stack Digital Marketing roles.

Listen to Podcast

Digital Marketing Executive​​

($36,000–$45,600 annually)
Resource: Glassdoor – Digital Marketing Executive Salary
3-5 years

Digital Marketing Manager​

($57,600–$72,000 annually)
Resource: Glassdoor – Digital Marketing Manager Salary
8-10 years

Digital Marketing Head/Director​

($180,000–$280,000 annually)
Resource: McKinley – Digital Marketing Head/Director Salary

Future-ready your career as an AI-Powered Full-Stack Marketer to achieve growth in the digital economy

An AI-Powered Full-Stack Marketer is responsible for developing and executing marketing strategies and campaigns that leverage various online and offline channels to reach and engage target audiences. This could include social media, email marketing, content marketing, search engine optimization (SEO), and physical outreach events among many others.
This modern marketer can also create marketing automation from CRM systems, highly skilled in generative AI tools such as ChatGPT for content creation and well equipped with agile project management skills to plan and conduct scrum meetings to meet the projected leads target or any other marketing outcome.

A 2-Step Journey to Get Your Master’s Degree

Become an experienced future-ready digital talent with skills certification and master’s degree credentials in 12 months
Be equipped with essential skills in solution sales, generative AI, and agile project management. Excel in roles like digital marketing manager and SEO specialist, ready to drive impactful marketing strategies across diverse industries.
What You’ll Learn
  1. Digital Marketing
  2. Content Marketing & Video
  3. Marketing Automation & CRM Applications
  4. Capstone Project -Digital Marketing
  5. Low Code Application Development
  6. AI Model Development
  7. Data Analytics & Management
  8. Capstone Project -Intelligent Application
Awarded by: Image
Establish a strong foundation in marketing through a blend of marketing theory with advanced digital strategies. Gain knowledge in consumer psychology, digital branding, and social media, developing skills and abilities to craft effective campaigns and drive impactful marketing results.
What You’ll Learn
  1. Marketing Management
  2. Marketing Practice
  3. Communication & Media
  4. Marketing Theory
  5. Final Thesis
Awarded by: Image
Be equipped with essential skills in solution sales, generative AI, and agile project management. Excel in roles like digital marketing manager and SEO specialist, ready to drive impactful marketing strategies across diverse industries.
Awarded by:
Image
What You’ll Learn
  1. Digital Marketing
  2. Content Marketing & Video
  3. Marketing Automation & CRM Applications
  4. Capstone Project -Digital Marketing
  5. Low Code Application Development
  6. AI Model Development
  7. Data Analytics & Management
  8. Capstone Project -Intelligent Application
Establish a strong foundation in marketing through a blend of marketing theory with advanced digital strategies. Gain knowledge in consumer psychology, digital branding, and social media, developing skills and abilities to craft effective campaigns and drive impactful marketing results.
Awarded by:
Image
What You’ll Learn
  1. Marketing Management
  2. Marketing Practice
  3. Communication & Media
  4. Marketing Theory
  5. Final Thesis
Download Brochure

Personalised, Work-Integrated & Outcome-Based Learning Method​

Learn in a competency-based curriculum aligned with Singapore’s skills framework. With a 70:20:10 learning approach, you’ll engage in expert-led projects for work-ready skills.
  • Self Paced E-learning
  • Flipped Class
  • Project Mentoring
  • Summative Assessment

Submit your CV and get a career proposal that best fits you!

Get a personalized proposal for our Career Consultation session, tailored to maximize your career and learning experience based on your aspirations.

Career Advisory

Explore how you could be one of the top 10% in-demand digital marketer in the industry.

Learning Advisory
Configure a work-study learning pathway to deliver just-in-time digital skilling with credential for rapid digital marketing career progression.
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Secure your Full-Stack Digital Marketer specialist job with our Job Placement Support

As a digital marketing course with job placement support built in, we help improve your chances of securing your ideal digital marketing role, backed with more than 10 years of track record and built upon a strong relationship with over 2,000 companies. 

Career Builder Workshop
Prepare yourself with resume-building, interview coaching, and industry insights sharing.
1-to-1 Career Coaching
Plan and align your career aspirations and expectations with the upcoming job opportunities.
Review of Career Development Resources
Get ensured that all your job search and interview resources are ready.
Recruitment Activities & Interviews
Connect with our active pool of hiring employers to secure your digital job role.
Our Learner’s Testimonial​
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Frequently Asked ​ Questions

Our job placement assistance, backed by more than 10 years of track record has helped an average of over 500 locals to transit to high-growth digital jobs each year, but we do not guarantee any job placement. We provide assistance that improves your chances of securing your desired digital job.

We have worked with thousands of hiring companies over the past decade and at any point in time should have more than 100 active hiring companies which consist of both SMEs & MNCs across multiple sectors.

Some of our employers prefer younger candidates and we also have employers who preferred mature ones. These employers recognised that mature candidates would cherish employment opportunities more than the younger ones and be more responsible and reliable at work.
The student is not required to resign from the company. The employment arrangement will be between the employer and the student.

Our intakes vary throughout the year. Please register your interest with us to get the details for the latest upcoming intakes.

The timing of the part-time training sessions is 7pm to 10pm, around 2 to 3 sessions per week. Please take note that there are self-learning components outside the training sessions which need an additional commitment of hours per week.

Hardware: Intel i5 or equivalent, 8 GB RAM, 500GB HDD. Operating System: Microsoft Windows 7. Application: Microsoft Office 2010, Google Chrome and Internet Explorer. Newer version of the above specifications is highly recommended.

  • Fees paid not refundable nor pro-rated
  • Do not need to service the remaining fee upon termination.

If you defer your course, change your exam date or make a late payment, additional fees may be charged. Refer to student contract for more details.

All lectures, group projects and mentoring will take place via virtual learning, and you can study at the comfort of your home or anywhere as long as you have good internet access. If you are interested to study with one of our learning partners campuses, we can refer you to one of the partners that has an intake this period and closest to you, but the installment plan may vary.

Do not worry if you are not confident in your English, this is the perfect opportunity to learn and polish your English in a multi-racial and culture environment with classmates from different countries.

Yes, all lessons are taught in English. Discussions with peers and guided mentoring by industry professionals will also be conducted in English. This is a great opportunity to improve your English proficiency in an inclusive environment by practicing with other students, lectures, and mentors from around the world.

Yes, student can join if they are able to commit 6 months full time bootcamp and provide edvidence of completing and passing of bachelor’s degree prior to Top-up Master Degree.

Our learning pedagogy uses 7 different styles of learning mode

  • E-Learning
  • Flipped Classes
  • Assignments
  • Project Mentoring
  • Project Implementation
  • Self-Study with Mentoring support
  • Summative Assessment
 
The career progresses from Digital Marketing Executive​​ earning around US$2,500-US$3,000 to Digital Marketing Manager which earns around $4,800-$6,000. With much more years of experience, you can earn up to $8,000-$12,000 as a Digital Marketing Head/Director​.

CLaaS2SaaS – CLaaS2SaaS is a Pan-Asia Digital Learning and Talent Platform which aims to deliver talent and enterprise growth with CLaaS® for inclusive digital economy transformation. CLaaS2SaaS as the subsidiary of Lithan Academy is an accredited training organization endorsed by various government agencies under Singapore’s ministry of education. Learn more at educlaas.com

UniMarconi – Guglielmo Marconi University, often abbreviated as UniMarconi, was founded and recognized by the Italian Ministry of Education in 2004. It was the first university to seize the opportunity of the ongoing digital revolution and the progressive dematerialization of teaching forms and methods, and developed, in over 15 years of activities, a series of cutting-edge training technologies and tools.
Learn more at unimarconi.com

Student will be able to receive multi credentials from different awarding bodies depending on the course taken. Student will be able to receive the following credentials.
– Professional Certificate in Digital Marketing awarded by eduCLaaS
– Professional Diploma in Digital Marketing Implementation awarded by eduCLaaS
– Post Graduate Diploma from Lithan Academy, Singapore
– Top-up Master Degree from GMU, Italy
 
Upon training, student is also enable to acquire various industry certifications issued by Microsoft, Google, HubSpot, Meta, etc.

For Professional Certificate
Academic Qualification: Minimum O level or its equivalent
English Proficiency: IELTS 5.5 or its equivalent

Have any questions? Get in touch.
Talk to a Career Expert